News Articles for "Brand"
Hellmann's whips up campaign for centennial
A lot changes in 100 years, but the key to Hellmann's success may be that not much has changed for the mayonnaise. To celebrate Hellmann's centennial birt...
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Budvar secures Budweiser trademark in Britain
A British court has rejected for good brewery Anheuser-Busch's request to block rival Budvar from selling its beer under the Budweiser trademark in the co...
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Ford CEO: Luxury market has room for Lincoln
Ford thinks the luxury car market is missing something. Luxury buyers sobered up during the recession, the company reckons, and they now find German brand...
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Classic fashion brand Burberry goes digital
Angela Ahrendts may be CEO of Burberry, but one of her favorite accessories is an Apple iPhone5 that she's used to oversee a mobile makeover at the 150-ye...
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