DURATION: 2:00

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SHOTLIST:

New York, Sept 5, 2013

AP Television - AP Television Clients Only

1. Close, keyboard

2. Medium, computer user

3. Graphic - Pew study

Washington, Sept 5, 2013

AP Television - AP Television Clients Only

4. SOUNDBITE (English) Lee Rainie, Director of Pew Research Center's Internet Project (transcript below)

New York, Sept 5, 2013

AP Television - AP Television Clients Only

5. Various, computer users

6. SOUNDBITE (English) Lee Rainie, Director of Pew Research Center's Internet Project (transcript below

7. Medium, laptop

8. Medium, Pew website

9. Medium, Davis Jacobs

10. Graphic: Epic.org

Washington, Sept 5, 2013

AP Television - AP Television Clients Only

11. SOUNDBITE (English) David Jacobs, Consumer Protection Counsel, Electronic Privacy Information Center

AP Television - AP Television Clients Only

Portland Oregon, June 2013

12. various computer users

VOICE-OVER SCRIPT:

WHEN IT COMES TO ONLINE PRIVACY, AMERICANS ARE TAKING THE ISSUE MORE SERIOUSLY THAN EVER.

A NEW STUDY BY THE PEW RESEARCH CENTER SHOWS THAT 50 PERCENT OF INTERNET USERS SAY THEY ARE WORRIED ABOUT THE INFORMATION AVAILABLE ABOUT THEM ONLINE. THAT'S UP FROM 33 PERCENT IN 2009.

SOUNDBITE (English) Lee Rainie, Director of Pew Research Center's Internet Project

"It was somewhat surprising that not many people sighted the government or law-enforcement, it's much more sort of a social thing."

THE THREATS ARE REAL. THE SURVEY FOUND 21% OF INTERNET USERS HAVE HAD AN EMAIL OR SOCIAL NETWORKING ACCOUNT COMPROMISED OR TAKEN OVER BY SOMEONE ELSE WITHOUT PERMISSION.

THE GOOD NEWS, RAINIE SAYS, IS USERS ARE BEING PRO-ACTIVE.

SOUNDBITE (English) Lee Rainie, Director of Pew Research Center's Internet Project

"They use a variety of things like closing out their browser history or clearing out their cookies. Some people, fourteen percent use encrypted e-mail and fourteen percent also use virtual networks that kind of hide the Internet address that they're using."

COMBATING THE ISSUE HASN'T BEEN EASY. PEW FOUND THAT 68 PERCENT OF PEOPLE AGREED THAT THE LAW IS INSUFFICIENT TO PROTECT THEIR PRIVACY.

DAVID JACOBS, THE CONSUMER PROTECTION COUNSEL AT THE ELECTRONIC PRIVACY INFORMATION CENTER AGREES AS WELL.

SOUNDBITE (English) David Jacobs, Consumer Protection Counsel, Electronic Privacy Information Center

"A large part of the problem is in adequate legal coverage, there is really no baseline federal consumer privacy legislation and a lot of the laws that protect against government access or law-enforcement access are either outdated or in the case of the NSA, are violated."

THAT'S LEFT MANY TO FEND FOR THEMSELVES. 86 PERCENT OF PEOPLE SURVEYED HAVE TRIED AT LEAST ONE TACTIC TO HIDE THEIR ACTIVITY ONLINE OR AVOID BEING TRACKED. THE PEW STUDY, DONE WITH HELP FROM CARNEGIE MELLON UNIVERSITY, WAS BASED ON TELEPHONE INTERVIEWS CONDUCTED LAST JULY.

SIGOUT _ The ASSOCIATED PRESS

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