An online photograph of a young Solomon Islands boy smoking has sparked fierce debate over children's rights and child welfare.
The boy, whose image was posted on a Solomon Islands Facebook page, appears to be about six or seven years old.
The Forum Solomon Islands Facebook page has been inundated with comments expressing concern for the child's welfare.
"[This] is a bad sign for us...parents needs to take more responsible roles in our homes," said one user.
"I've seen cases similar and worse than this pic...just can't comprehend why kids of such age get in to such activities. Sad," said another.
But others have criticised the uploading of the image.
"I know what's going on too & I do care about him as well as many others out there. Should care enough to respect the rights of that kid," said one.
Wilfred Zina from Save the Children in Honiara says a lot is being done by the government and UN agencies to raise awareness about the dangers of smoking.
But, Mr Zina has told Radio Australia's the issue of children smoking still needs more attention.
"Unfortunately, smoking isn't unheard (of) among children and young people in Solomon Islands," he said.
"It is something Save the Children is very concerned about.
"Although, this photo is something that we would not welcome, as it gives the message to other children that smoking is okay, and this is something that we are working hard to dispel."