This image provided by Ticketmaster shows the newly designed program for ticket purchases. Ticketmaster, often the subject of fan anger when tickets to popular concerts get sold out in seconds, is removing an annoyance that can slow down the buying process: the jumble of letters that people need to decipher known as “CAPTCHA.” The puzzles provided by Google Inc. are meant to deter automated systems known as “bots” from buying up mass numbers of tickets the instant they go on sale in order to resell them for a profit. (AP Photo/Ticketmaster)
Ticketmaster allows fans to send tickets digitally
Published: 05:51:37 PM, Tue 12 February 2013 UTC
LOS ANGELES (AP) — Ticketmaster will now allow fans to transfer tickets to friends or family digitally at no extra charge.
That could save the hassle of exiting an arena to meet up with members of your party when they show up late. The technology works with paper tickets and those printed at home, too.
Ticketmaster said Tuesday that ticket buyers must sign into their accounts on the Web at Ticketmaster.com and email the tickets to recipients. A barcode on the original ticket is cancelled and a new one is issued.
The recipient will have to sign into their "My Ticketmaster" account or create an account if they don't have one.
The company says it will incorporate the technology into its mobile app this spring ahead of the summer concert season.
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